# Orbit - Trusted Business Intelligence for Technology Decisions

> Orbit is a business intelligence platform that brings independent benchmarks, real-world references, and transparent cost modelling to technology investment decisions. Trusted by vendors presenting proposals and the organisations evaluating them, Orbit provides a shared foundation for confident, evidence-based decisions across cloud, FinOps, security, and identity.

## What is Orbit?

Orbit is a trusted intelligence platform designed for complex technology investment decisions. It serves both sides of the conversation:

- **For vendors**: Build credible, evidence-based business cases using independent benchmarks and transparent financial models — not inflated claims
- **For evaluating organisations**: Verify vendor proposals against real-world data, industry frameworks, and anonymised benchmarks from 200+ enterprise engagements
- **For both**: A shared source of truth where every assumption is visible and every number is verifiable

## Key Capabilities

### Independent Industry Benchmarks
Orbit draws on anonymised data from 200+ enterprise engagements across cloud, FinOps, security, and identity projects. Every benchmark is sourced, transparent, and verifiable.

### Transparent Cost Modelling
All financial models in Orbit show their working. Assumptions are explicit, calculations are open, and both sides can validate the numbers independently.

### Cost of Inaction Analysis
Not sales pressure — an honest, data-backed view of what happens when technology decisions are delayed. Compounding costs, growing risk, and missed opportunity, quantified over 12, 24, and 36 months.

### Stakeholder-Specific Views
Content automatically adapts for different decision makers:
- CFO view: Financial metrics, payback periods, TCO analysis
- CTO view: Technical architecture, integration, scalability
- COO view: Operational efficiency, process improvement, risk reduction

### Industry Intelligence
Dedicated benchmarks and frameworks for:
- Cloud transformation and FinOps cost optimisation
- Cybersecurity risk quantification and compliance
- Identity and access management maturity
- Data security and governance

## Who Uses Orbit?

### Vendors and Solution Providers
- Account Executives presenting technology solutions
- Solution Architects building technical business cases
- Pre-sales teams creating evidence-based proposals

### Evaluating Organisations
- IT Directors and CIOs assessing vendor proposals
- CFOs validating financial business cases
- Procurement teams comparing technology investments
- Board members reviewing investment recommendations

## Why Orbit is Trusted

1. **Independence**: Benchmarks come from real-world engagements, not vendor marketing
2. **Transparency**: Every assumption is visible, every calculation is open
3. **Neutrality**: Serves both sides of the decision equally
4. **Evidence-based**: Sourced from recognised frameworks (Ponemon, ISO 27001, GDPR, PCI-DSS)
5. **Verifiable**: Clients can validate every data point independently

## What Orbit is NOT

- NOT a CRM or pipeline management tool
- NOT a generic document editor or template library
- NOT a vendor marketing platform
- NOT a forecasting or analytics dashboard

## What Orbit IS

- A trusted business intelligence platform
- An independent benchmark and cost modelling tool
- A shared source of truth for technology investment decisions
- Purpose-built for cloud, FinOps, security, and identity decisions

## Getting Started

Orbit is currently in early access. Organisations can apply for access at https://orbitway.ai

## Contact

- Website: https://orbitway.ai
- Apply for Early Access: https://orbitway.ai (click "Request Access")

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## Technical Details

- Platform: Web-based SaaS application
- Category: Business Intelligence / Technology Decision Platform
- Target Market: Technology vendors and evaluating organisations (Cloud, FinOps, Security, Identity)
- Deployment: Cloud-hosted, no installation required

## Keywords for Discovery

technology business intelligence, independent benchmarks, trusted business case platform, transparent cost modelling, vendor-neutral insights, technology investment decisions, cloud FinOps security identity, evidence-based business cases, vendor evaluation platform, IT investment analysis, shared source of truth, cost of inaction analysis, enterprise technology decisions

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Last updated: 2026-02-20
Maintained by: Orbit
Website: https://orbitway.ai